My Customer
What kind of hobbies does your customer have?
They like to be outside, travel to different places, meet new people, and go to farmers markets.
What kind of car do they tend to drive? What color?
My customer has a green Prius, or some other car that's eco-friendly.
What TV shows do they watch?
The Food Network
Do they have children?
No, maybe, if they do they have less than three.
How old are they?
30
Do they stay active?
Yes, they enjoy being outside.
What time do they wake up usually?
6:30, the early bird gets the worm.
How often do they eat out?
Four times a week.
Do they frequent coffee shops or make it themselves?
A mixture of both, but coffee shops more often than not.
How do they prefer their cup of joe?
Iced or hot?
Iced
Do you get light, regular, or extra ice?
Light ice
With cream and sugar or just black?
Almond mylk
What kind of hobbies does your customer have?
They like to be outside, travel to different places, meet new people, and go to farmers markets.
What kind of car do they tend to drive? What color?
My customer has a green Prius, or some other car that's eco-friendly.
What TV shows do they watch?
The Food Network
Do they have children?
No, maybe, if they do they have less than three.
How old are they?
30
Do they stay active?
Yes, they enjoy being outside.
What time do they wake up usually?
6:30, the early bird gets the worm.
How often do they eat out?
Four times a week.
Do they frequent coffee shops or make it themselves?
A mixture of both, but coffee shops more often than not.
How do they prefer their cup of joe?
Iced or hot?
Iced
Do you get light, regular, or extra ice?
Light ice
With cream and sugar or just black?
Almond mylk
What do we have in common?
We like our coffee the same way and we eat out the same amount.
I like the fact that we have things in common and like the same coffee.
Hey Nicole. Your customer avatar is pretty straight forward customer avatar. I can imagine that most of them (Avatars, that is) would be simple and straight forward, as there is such a massive customer base for coffee drinkers, iced and regular alike. Personally I have never been a fan of coffee but I can certainly see the application of your product stretching to other beverages.
ReplyDeleteHello Nicole! I find it so interesting that usually are ideal customer is most like us. Like definitely attracts like. I love how the car is a green priest that is such an eco-friendly car! The early bird gets the worm! That is so true in life. Nothing gets you out of bed like coffee especially with coffee ice cubes!
ReplyDeleteHey Nicole, your description of your customer in my opinion, was pretty spot on. Due to the fact there is a large number of coffee drinkers in the world (especially the early risers), it would be somewhat difficult to get into deep specifics. After reading your post I can definitely imagine the consumer walking into a grocery store and purchasing your coffee ice cubes.
ReplyDelete